NFF, NPFL Announce Major ₦2.14 Billion Deal to Bring League Matches Back to TV

NFF, NPFL Announce Major ₦2.14 Billion Deal to Bring League Matches Back to TV

By Niyi Busari 

The Nigeria Premier Football League (NPFL) has finalized a landmark broadcasting and data management agreement worth ₦2.14 billion over a five-year period, marking a significant step in enhancing the visibility and commercial appeal of Nigeria’s top-flight football, BSNSports.com.ng reports.

The partnership was officially sealed on Wednesday at the Abuja Continental Hotel, involving Inview Technologies Nigeria Limited and AS Production Hub Limited as broadcast and production partners, alongside Round-Up Technologies Limited, which will oversee data management for the league.

Speaking at the signing ceremony, NPFL Chairman Gbenga Elegbeleye announced that the deal includes an upfront payment of ₦800 million as part of the total ₦2 billion value. He further disclosed that Round-Up Technologies will contribute an additional ₦140 million annually for data processing and related services. “Today, the NPFL has sealed a five-year broadcasting deal worth ₦2 billion, with ₦800 million paid in advance,” Elegbeleye said. 

“We are determined to bring the league closer to fans through NPFL TV, so Nigerians everywhere can watch our matches.”

President of the Nigeria Football Federation (NFF), Ibrahim Gusau, who attended the event, expressed his delight at the development, noting that the deal represents a major step toward restoring public access to domestic football coverage.

 “I am the happiest man today,” Gusau said. “Many people have been concerned that NPFL games were not on television, but we wanted to take our time to secure the best possible broadcast coverage. This agreement is part of our broader effort to reform and strengthen the league.”

The NPFL’s new broadcast and data management partnerships are expected to enhance both the league’s operational standards and its commercial profile, paving the way for improved fan engagement and revenue generation.